Archive for September, 2010
Sunday Inspiration: You Raise Me Up
September 26th, 2010 at 4:00 am by Livvie
Todays Sunday Inspiration has the Celtic Women singing You Raise Me Up. This chorus has such power in it’s words:
You raise me up, so I can stand on mountains; You raise me up, to walk on stormy seas; I am strong, when I am on your shoulders; You raise me up; To more than I can be.
Sit back, relax, and enjoy…comments welcomed.
Free TeleSeminar Interview: Dentinal Tubules and Dhru Shan
September 25th, 2010 at 6:59 pm by Livvie
Excited about upcoming Free Teleseminar interviewing Dr Dhru Shan, the man behind Dentinal Tubules- Online Dental Marketing Resource and Community! http://bit.ly/9rR3Kv
In just a little over a year Dentinal Tubules has gone from concept to reality to reaching all corners of the global dental communities! Looking forward to hearing his advice…it’s going to be a great call!
Friday Oct 8th 8:00 PM UK/BST —3:00PM EST, 2:00 PM CST, 1:00 PM MST, 12 Noon PST -
If you’re unable to attend, a recording of the call will be available for you to download and review! Dhru has a lot of great information, advice, and “how to’s” to share! Come on over and join us! Seating is limited on the call…Sign Up Now! http://bit.ly/9rR3Kv
Posted in Dental Marketing, General, Mktg-Internet, Social Media, TeleSeminars | 
Tags: dental social media, Dentinal Tubules dental resource, engaging social media, Free TeleSeminar Dentinal Tubules, Internet Marketing, Livvie Matthews, social media for dentists, social media marketing | 
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Patient Relations: What Percentage of New Patients Are Lost Due to the Telephone
September 22nd, 2010 at 3:01 am by Livvie
Think of all the expense, not to mention the time, involved with getting the phone to ring…only to loose the caller. Staggering fact: As many as 50% of New Patient calls are lost at the front desk due to poor telephone skills!
Verbal skills, over the phone or in person, dictate:
- First impressions
- Treatment acceptance
- Over the counter collections
- Scheduling
- Quality of service
- Referrals
There isn’t an area in your practice that’s untouched by verbal skills and it all starts with that first telephone call.
We’ve all heard the saying ” You only get one chance to make a good first impression”. In real estate it is all about Location, Location, Location!
In Dentistry – it is all about Impressions, Impressions, Impressions! No, We are not talking Alganates or Rubber Base Impression here! We’re talking about Mental Impressions ….Your service, service, service!
Today’s patient is:
- More Demanding
- More Intelligent
And more importantly, they have more choice about:
- Who they will see
- Who they will spend their money with
Positive verbal skills make sure it’s with your practice and NOT your competitors!
It’s also been shown the new caller will actually judge the quality of the Dr’s care, buy how well the phone is answered !
So, lets see….. Doctor, you spent years in college studying dentistry and many more hours of Continuing Ed. (CE). Now it can take just a moment to make or break the practice by how well we…. answer the phone!
Does that mean pressure for the Front Office? You bet it does!
It is crucial the atmosphere of the practice over the telephone and in person, be one of enthusiasm….that means…a Love or Passion about what you are doing!!
Closing thought: Handle all calls, especially New Patient calls as if that call is the most important call you will receive all day…..it is!
Posted in Dental Marketing, Mktg-Internet, Patient Relations, Services, Social Media |
Tags: Building Business, building telephone skills, Dental Marketing, Internet Marketing, Livvie Matthews, social media marketing, Telephone skill |
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Blogging Points for Starters
September 21st, 2010 at 8:31 am by Livvie
Blogs, short for web logs, are very easy to start, they generally don’t require a great deal of technical knowledge, and should be updated frequently. Blogs can also increase traffic to your site. Search engines love blogs due to the constant change in content!
There are many free blog sites for starting your blog. You can also do a Google search for free blog sites. Here are three to get you started:
• http://www.Wordpress.org (used by Write Business Blog)
• http://www.Movabletype.org/ (for movable type blogs)
Take some time to research some existing blogs to get a feel for how you would like your blog to look and what you would like your blog to do. Contact the blogger on some sites you like and ask them the likes and dislikes of how their blog program works. Also post the same question on a few message boards for their responses.
Some features on the blog sites are different and knowing the differences will help you make the choice that will best work with what you want your blog to do.
In designing your site, take time in choosing your colors and theme. There are predesigned templates and many different themes to choose from or you can create your own.
When creating and writing your content, make it interesting by adding your own personality and enthusiasm to your posts. Write like you’re talking to a person who’s right beside you.
Once started, be sure to promote and market your blog. Do a search for Blog Directories for places/sites to promote/list your blog.
One of the big blog search sites is http://www.blogsearch.google.com. This site lists most any type blog for any interest…business, industry, personal blog, etc.
Here are two more to get you started:
You can also post your blog in groups and on message boards…be sure to include your blog link in your e-mail sig (signature).
Marketing your blog will take some time, but updating your blog frequently and being persistent will put you on the blogging road to success.
Remember: You are unique. There’s only one you, so share your information written in your unique personality!
Posted in Blogging, Dental Marketing, Mktg-Internet, Social Media |
Tags: Blogging, blogging for starters, Building Business, Livvie Matthews, start blogging |
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