Archive for November 13th, 2009

PostHeaderIcon 3 Important Rules for Harnessing Social Media

I enjoy receiving questions and input from viewers and even though the two questions received below are regarding dentistry, they can apply to businesses as well.  Here are the two very interesting questions:

1)What are the top three rules for harnessing Social Media to the advantage of a dental practice?

2)What are three most effective things a dentist should do with his or her FaceBook or Twitter account?

Social media is still relatively new in the realm of using it for business and offers an incredible opportunity to get to know your target market.  Social media is a bridge that gives you access to people, information, and even companies/businesses you didn’t have access to in the past.

Word of mouth advertising is the best form of advertising and social media IS word of mouth advertising…on steroids!

Used correctly, it isn’t something that can be done quickly, it does require strategy, a plan of action, and like anything else you are building…it takes – time.

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