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Archive for July 22nd, 2009

Recently Vicki Berry posted these “Ten Top Rules of Social Media Marketing”.  Enjoy!

Top Ten Rules of Social Media Marketing  -By Vicki Berry 

These rules of social media marketing apply to any product, service or opportunity, and are expressed in many tutorials from experts across the industry of internet marketing (not necessarily in this order or format).

Following these rules will ensure that you get the best return on investment from your social networking. For a more step-by-step description of how you should get things started, see “Getting Started Properly in Social Media Marketing“.If you have any questions or want help getting your social media marketing campaign, feel free to contact me!

1 – Never Spam! Do not greet new friends with a pitch or your product or opportunity (do you realize how many of those that people in networking receive every day?). It is especially rude and unprofessional to post biz-op ads on someones personal profile wall. This is akin to walking into someone’s house without invitation and pitching your business while they are entertaining family and friends or business associates of their own! This makes you stand out as an amateur.

2 – Personalize your profile, do not make your profile look like a
biz-opp ad or product ad

3 – Build Relationships -.through personal contact, and ultimately
on the phone if you truly plan on long term business relationships.
Relationships come first in social media as a given, business second!

4 – Provide Value – for Free – your content / information must be at
least one of the 3 E’s; Entertaining, Educational or Enlightening,
even if it is from another source, just give credit to that source!

5 – Join groups which are part of your target market

6 – Make contacts / friends with people in those groups

7 – Contribute value to those groups, DO NOT Spam

8 – Make comments on members’ posts to the group(s), vote and
promote their content Follow up and thank everyone who  comments
on your posts, or promotes / helps syndicate your content!

9 – Stay Visible! – Be constant and consistent with your presence and
your messgae.

10 – Post your content from your various postings into your blog, increasing its SEO by updates, and post links back to your blog posts as an alternative to posting the entire content in a forum discussion. If your article has value then provide links to the content within your social media so that it may be syndicated.

For a more in-depth discussion on the benefits of utilizing social media marketing see “Are You Creating Your Perpetual Internet Traffic Machine“.

You can contact or follow Vicki on Twitter  http://twitter.com/vickiberry

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