11.05.06
Follow Up Contacts - Commerical Freelance Writing
Follow up contacts are by far much easier to initiate than cold calling due to the fact the people you are contacting already know or have heard about you from the initial contacts made. This means:
1) You aren’t having to spend as much time to initiate the contact
2) You already are known by the business/person you are contacting
3) Your name is in front of them again if they need you
4) Each contact is another step in building and strengthening your relationship with the person you are reaching
Make sure when you are making either initial or follow up contact that if someone asks you to follow up at a certain time, you make a note on your calendar, in MS Outlook , or wherever you keep your appoitnments, especially if these people ask you to “touch back with them in a couple of months” if you hadn’t heard from them. Then make sure you contact them at the appointed time. I’ve had contacts that actually thanked me for remembering to contact them!
Key lession to learn: Initial contacts are needed obviously, however follow up contacts can offer even greater rewards!
Keep up the contacts!